Starter
- Small monthly placement count
- Publisher shortlist approval
- Contextual body links
- Full evidence report
- Scheduled re-checks
We are not the cheapest option and we are deliberately not the fastest. What we offer instead is a process you can inspect at every step, publishers you can visit and read before we approach them, and placements that survive editorial clean-ups because they were meant to be there.
Things worth knowing
Do you place links to affiliate or YMYL pages?
Sometimes, and it depends entirely on the page. We will look at it and give you an honest read on whether publishers will take it.
How long before anything shows up in Ahrefs or Semrush?
Placement and indexation are different problems. A link can be live and correct for weeks before a crawler gets to that page, particularly on smaller publishers. We report the live URL on the day it publishes so you are never waiting on a tool to tell you the work happened.
Are the links dofollow?
By default yes, and the report states the attribute for every placement. A natural profile contains a mix, so we do not treat a nofollow from a strong publisher as a failure.
Do you work with agencies under white label?
Yes. Reports can go out unbranded or under your own, and we are used to being the party that never speaks to the end client.
Where are you based?
The team is distributed across Europe, which is mostly why the outreach in Polish, Ukrainian, German and Spanish is done by people who actually speak those languages.
What is the smallest sensible engagement?
A profile audit on its own is worthwhile and plenty of people stop there. For placements, anything under a few months tends not to tell you much either way.
Who writes the content?
We do, to the publisher's brief. If you would rather supply drafts, we will edit them to the publisher's standard before submission.
Ways to work together
Growth
- Higher monthly ceiling
- Anchor plan maintained across cycles
- Multilingual publishers available
- Quarterly strategy review
- Priority on reclamation work
Scale
- Capped by our capacity, not your budget
- Dedicated publisher relationships
- Digital PR campaigns included
- White-label reporting
- Direct line to the person doing the work
Audit
- Full profile read
- Competitor gap list
- Anchor distribution map
- Written recommendations
- No placement commitment
The work itself
Editorial guest posts
We pitch a genuine article idea to the publisher, write it to their standard, and place your link inside the body where it supports the argument. No author boxes, no sidebar dumping.
Competitor gap analysis
We pull the profiles of the sites beating you, strip out the noise, and show you the publishers that link to several of them and not to you. That list is usually the fastest route forward.
Migration link care
Site moves are where profiles quietly bleed out. We map the old link targets, watch the redirects and chase the publishers whose links broke in the process.
Niche edits
Where an existing page already covers your topic well, we approach the editor about adding a reference. Cheaper than a new post and often better placed, because the page already has history.
Ongoing monitoring
Every placement we make is re-checked on a schedule for as long as you are with us. If a link disappears, you hear it from us before you notice it in a tool.
Non-negotiables
- No publishers we would not read ourselves. It is a soft rule and it removes more candidates than all the hard ones together.
- No bulk months. There is a ceiling on how much we place for one client in one cycle, and we hold to it even when asked not to.
- No links in footers, sidebars or author boxes sold as editorial placements. If it is not in the body, we do not call it a body link.
- No placements you have not approved. You see the site, the page and the plan first, every time.
- No promises about rankings. We control where links come from; nobody controls a search engine.
- No sites that exist only to sell links. If the archive is a wall of unrelated sponsored posts, we are not interested no matter what the metrics say.
- No hiding a lost link. If a placement drops we tell you, we chase it, and if it cannot be recovered it comes off the invoice.
About
Nobody here came from a link marketplace. The background is in editorial and in running sites that depended on traffic, which is a different set of instincts than optimising a placement count.
We started as an in-house team doing this for one portfolio of sites, which is a useful way to learn the trade because you cannot hand the consequences to somebody else at the end of the quarter. When the process worked well enough that people started asking to borrow it, it became a service.
Where we place
We would rather cover six niches properly than claim forty. If your sector is not one we know, we will say so rather than improvise with a general-interest blog.
Languages we run outreach in
- Ukrainian
- English (UK and US publishers)
- Dutch
- Portuguese
- Czech
How a campaign runs
- Re-check on a schedulePlacements are revisited long after they are invoiced. A link that vanishes in month four is our problem to raise, not yours to discover.
- Place in contextYour link goes where a reader would reasonably follow it, surrounded by text that makes the reference make sense. Position inside the article is negotiated, not left to chance.
- Verify after publicationWe check the live page for the link, the attribute, the status code and whether the page is reachable at all. Anything that fails goes back to the publisher before it reaches your report.
- Write to their standardThe draft has to survive their editor, not ours. If it needs three rounds it gets three rounds — a piece that reads like filler undermines the link sitting inside it.
- Agree the shortlistYou see every publisher before we approach them, with the reasoning attached. Anything you are not comfortable with comes off the list and nothing is placed on a site you have not seen.
Further reading
If you are still comparing options, the site below covers a lot of the same ground from a different angle and is worth an hour of your time:
Start a conversation
If you want to test us, commission the smallest thing on the list. We would rather earn a larger engagement than negotiate for one up front.